Expect these companies to increase prices following Trump’s tariffs

Tariffs Spark Price Increases Nationwide

President Trump’s sweeping tariff policies have created waves for both American shoppers and businesses, causing widespread price adjustments. With a standard 10% tariff on most imports, a 30% levy on most goods from China, and even higher rates for certain products like steel and aluminum, many retailers have made it clear they won’t simply absorb these extra costs. This means that prices on groceries, clothing, vehicles, and electronics could soon climb for everyday Americans.

Big Retailers Warn of Impending Price Hikes

Large retailers are being upfront about the coming changes. Walmart, for example, has said it will need to increase prices due to tariffs being “too high” to absorb given narrow profit margins. Shoppers are likely to see these increases as early as June. Other major companies, including Ford and Best Buy, have also indicated that price hikes are on the horizon, highlighting the broad effect of the tariffs across various sectors.

Toys and Electronics Face Added Costs

Toy makers and electronics companies aren’t immune either. Mattel’s CEO reported that while 40% to 50% of their toys should stay under $20, tariffs are causing them to reassess overall pricing. At Best Buy, executives warn that as manufacturers pass along higher costs, consumers can expect prices to rise. Video game companies like Nintendo and Sony have also said prices for accessories and hardware could be adjusted as the market responds to tariff impacts.

Online Discount Retailers Adjust Pricing

Online retailers like Shein and Temu, which had previously benefited from a “de minimis” exemption, are now subject to the new tariff rules. With this loophole closed, both companies have implemented noticeable price increases—some items even jumped over 90% in a single day. This means bargain-seekers shopping online may have to deal with a new, higher price landscape.

Auto Industry and Car Shoppers Affected

Car buyers aren’t spared, either. Imports now face a 25% tariff, with Ford announcing plans to raise the price of its US vehicles by as much as 1.5% in the second half of 2025. Subaru has similarly stated that price increases are necessary to cover rising costs, though specific amounts haven’t been disclosed. Ford expects a $1.5 billion hit from tariffs this year alone, making cars more expensive for American consumers.

Household Goods and Sports Brands See Cost Rises

Common household and sports items are set to become pricier, too. Procter & Gamble, which makes popular brands like Pampers and Tide, expects to implement price increases in certain categories because “tariffs are inherently inflationary.” Power tool giant Stanley Black & Decker has already raised prices and will likely do so again. Adidas also signaled that higher tariffs and ongoing trade negotiations will eventually result in costlier products for US buyers.